Outreach: BALLOON MARKETING 5 WAYS

IG4850-June 19 DD Cool Summer FC Specials MOCK.jpg

Let’s get it poppin’!

Balloons are an easy, colorful, and fun way to do outreach! I mean...balloons just scream happiness...right?


Grab the flyers below - download and print.

  • Option 1: Balloons in the office

    • Blow up balloons with a regular balloon pump and roll up small papers with your community’s specials inside (grab them below).

    • Put all the balloons in a basket and when a prospect comes in for a tour, ask them to pick a balloon and pop it to see what special they’ve received! Make sure to grab the sign below and place it near the balloon basket in a shadow box.

    • Track their special incentive on their guest card or in your online client management software.

  • Option 2: Poppin’ PEP list email campaign

    • Send an email to all your PEP list contacts and/or recent prospects with the outreach design and this message:

      “We know you work hard at [INSERT PREFERRED EMPLOYER NAME]! Don’t forget all [INSERT PREFERRED EMPLOYER NAME] get a poppin’ [INSERT DISCOUNT] discount on their rent. Feel free to use the attached design in your HR welcome packets or your company newsletter. Several of your employees are already residents and we love having them at our community! Thank you for being such good community neighbors!”

  • Option 3: Poppin’ video

    • Download and post our poppin’ video from below and share on your social media pages!

  • Option 4: Balloons and refreshments

    • Blow up some balloons with helium and tie them off with a ribbon.

    • Get some mini water bottles, and grab the flyers below… OFF TO A NEARBY PARK! Your balloons are sure to get attention from all the kids, and parents will appreciate a hydration break (for them and their kids).

    • Pair the balloon and water with a flyer below and BOOM, outreach complete :)

  • Option 5: Balloons and snacks (when socially safe to do so)

    • You can also switch it up and attach the flyer or ¼ page flyer to the balloon on a string and take them outreach marketing. Bring goodies/snacks too! Balloons might get your foot in the door...but snacks make friends :)


Pro tip: For each option, use the IG story and IG square below to spread the word about your poppin’ specials online!


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