Referrals: “WE GO TOGETHER LIKE…”
A “We Go Together” campaign is a playful way to spark referrals and build community. Here’s why it works:
It’s fun and familiar—everyone loves a good duo (especially mac & cheese!)
It encourages residents to tag friends they’d actually want as neighbors
It boosts visibility through easy, organic social shares
It promotes that cozy “community feel” that makes people want to move in
Perfect for driving referrals without feeling like a hard sell!
BRING IT TO LIFE
Or Search: WE GO TOGETHER in our all search.
Post the graphics on social media with a caption that says:
“Who’s the _____ to your _____? Tag them below!”
Start by tagging a team member of yours and then engage with your residents in the comments!
(These sort of social initiatives help your community’s page to get more visibility when your residents tag their friends who could become prospects!)
MAC AND CHEESE DAY IS CELEBRATED ON JULY 14th
Bonus Points: Have a little fun incorporating Mac-n-Cheese Day in a few fun ways.
Answer your phone: “Happy National Mac-n-Cheese Day at ______________ Apartments! I’m ______________(your name), how can I help you?”
Host a Mac-n-Cheese Mixer with a variety of options!
Mail out Mac-n-Cheese packets for a surprising (and cheesy) follow-up with a note that says, “We go together like Mac-n-Cheese. We hope you choose our community to be your next home!”