PEP Marketing: FIRST RESPONDERS

Marketing to first responders as a preferred employer is a win-win—they’re everyday heroes who work hard and give back to the community, and they make awesome neighbors too.

From firefighters to EMTs to police officers, they’re often looking for convenient, comfortable places to live near their jobs. Offering special perks or discounts is a great way to show appreciation and attract dependable residents who help create a strong sense of community.


SELECT YOUR SPECIAL

  • Waived Application Fee

  • Waived Deposit

  • $0 Move-In Fees

  • One Month Free

  • Amazon Gift Card

  • Apartment Upgrades like Accent Wall, Smart Home Feature, etc.

STEP-BY-STEP

  • Pick a special that you are willing to provide.

  • Make a list of the first responders in the area for your team.

  • Publish the list on your website

  • Put together simple goodie packets or pick up trays of goodies to leave at the locations


Customize Your Design

Search for using the phrase “PEP”

READY-TO-USE PRINTABLE FLYERS

 

Some of our Amazon Favorites


SOCIAL MEDIA GRAPHICS

Suggested social media post:

_______ Apartments wants to give a HUGE thank you to _________ (Department) for _______ (Something you can thank them for. Example: Keeping us safe! Helping us get through this hurricane season safely! Helping to keep our community running!)