PEP Marketing: FIRST RESPONDERS
Marketing to first responders as a preferred employer is a win-win—they’re everyday heroes who work hard and give back to the community, and they make awesome neighbors too.
From firefighters to EMTs to police officers, they’re often looking for convenient, comfortable places to live near their jobs. Offering special perks or discounts is a great way to show appreciation and attract dependable residents who help create a strong sense of community.
SELECT YOUR SPECIAL
Waived Application Fee
Waived Deposit
$0 Move-In Fees
One Month Free
Amazon Gift Card
Apartment Upgrades like Accent Wall, Smart Home Feature, etc.
STEP-BY-STEP
Pick a special that you are willing to provide.
Make a list of the first responders in the area for your team.
Publish the list on your website
Put together simple goodie packets or pick up trays of goodies to leave at the locations
Customize Your Design
Search for using the phrase “PEP”
READY-TO-USE PRINTABLE FLYERS
Some of our Amazon Favorites
SOCIAL MEDIA GRAPHICS
Suggested social media post:
_______ Apartments wants to give a HUGE thank you to _________ (Department) for _______ (Something you can thank them for. Example: Keeping us safe! Helping us get through this hurricane season safely! Helping to keep our community running!)